2026 Greater Bay Area Youth KOL Competition Final

The 2026 Greater Bay Area Youth KOL Competition Final was successfully held on 24 April 2026 at Youth College (Yeo Chei Man). The event was organised by the Greater Bay Area Youth Development Association and co-organised by The Cosmetic & Perfumery Association of Hong Kong Limited.

Since its launch in 2022, the competition has attracted enthusiastic participation, with more than 600 students taking part over the years. This year's competition brought together aspiring youth influencers and KOLs from across the Greater Bay Area. Following a highly competitive selection process involving approximately 400 participants, 15 finalists were selected to advance to the Final.

The final competition consisted of short video presentations and a live Q&A session, providing a comprehensive assessment of participants' creativity, communication skills and social media influence as they competed for top honours. Entries were evaluated by a distinguished panel of five industry leaders and experts, including:
 

• Ms Eva Tsang, Vice President of The Cosmetic & Perfumery Association of Hong Kong Limited
• Dr TSUI Siu-lung, MH, Honorary Chairman of Hong Kong Youth Exchange Promotion United Association and Chief Advisory Consultant of Greater Bay Area Youth Development Association
• Ms Angel Tam, Chairman of Greater Bay Area Youth Development Association
• Ms Amisha Ng, Live Stream Host of SF Express Hong Kong Live Streaming Studio
• CHAN Man-kit, Dennis, Acting Assistant Principal of Youth College (Yeo Chei Man)
   

The event also featured sharing sessions by industry experts, who offered valuable insights into market developments and emerging industry trends, while providing participants with professional guidance and practical advice. Through the competition, the organisers aim to deepen young people's understanding of new media and evolving industry landscapes, encourage the development of positive communication and content creation practices, and foster healthy, responsible and positive KOL values among the next generation of digital creators.